Salesforce CRM Analytics, productized for senior practitioners.
CRMA Labs is a productized consultancy. Three engagement packages, fixed-fee, read-only by default. Built for Salesforce orgs that bought CRM Analytics in 2014-2020 and now need it modernized for the current decade.
What we do
Salesforce CRM Analytics
Wave Analytics, Einstein Analytics, Tableau CRM, CRM Analytics. Dataflow + Recipe authoring, dataset architecture, security predicate design, dashboard adoption analysis.
Einstein Discovery
Feature engineering, model card review, leakage detection, model governance. Specifically: catching the 92%-accurate models that are leaking and rebuilding them at the honest 65-75% accuracy.
Agentforce 360 + Anthropic readiness
MCP exposure architecture, Claude-trust-boundary configuration, dataset compatibility scoring for natural-language agent access. Particularly relevant for pre-2020 Wave / Einstein implementations.
Data Cloud + Snowflake integration
Zero-copy data sharing patterns, multi-org architecture, real-time eventing patterns. Engagement scope: design + implementation handoff.
Operating values
Productized over bespoke
Most consulting firms run discovery to scope the work and bill the discovery. We pre-scoped three packages and price them publicly. The customer knows the cost on day one. We know the deliverable on day one. Both sides save the discovery overhead.
Honest fit conversations
We turn down engagements that aren't a fit. If a customer needs Apex development or Looker work, we say so and recommend an alternative. Misfit engagements waste both parties' time. Saying no early earns more long-term referrals than saying yes badly.
Specificity earns trust
Real predicate JSON. Real timing benchmarks. Real cost-control numbers. Vague claims read as marketing; specific claims read as expertise. Every assertion in our deliverables has a number, a query, or a citation behind it.
Knowledge transfer is the default
Engagement deliverables include the documentation that lets the customer's team take over. The recorded walkthrough is theirs. The architecture decisions are explained. We are not building a knowledge moat.
Contact
Email a paragraph about what your team has tried and what you'd like to ship in the next month. We reply within 24 hours, weekdays. If we're not the right team for your scope, we say so up front.
caius.chrom@gmail.com →Read our research.
Field reports across the Wave Analytics, Einstein, Tableau CRM, and Agentforce eras.
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